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Digital Analytics Consultant (#1,547,792,601) 

Job offer #1,547,792,601 in Melbourne (Victoria), Australia

Profusion is excited to have partnered with a highly regarded leader in the financial services sector, who is undertaking significant technology changes and Digital improvements.Role OverviewThis role will ensure that digital data and insights are captured, stored and utilised by the business, driving commercial value and driving strategic decision making. Assist to set and implement the data strategy for the digital channels.You will ensure that they have digital data analytics to optimise the adoption of digital channels, drive continuous improvements for customers, improve feature utilisation and influence investment into their channels.Skills & ExperienceStrong Digital Analytics knowledge and experience to help understand, influence and advise internal and/or external clients
Assist to define and implement data implementation strategy for their Digital Channels
Ensure all platforms are tagged appropriately to ensure commercial outcomes are delivered
Maintain a register of analytics tagging gaps and oversee itsdelivery
Maintain consistency of analytics tagging practices and framework
Manage and maintain digital data model for each platform
Contribute to analytics thought leadership for Digital
Delivery and maintenance of self-serve analytics strategy (e.g. Tableau, Google Analytics, Adobe Analytics) to ensure the business has the right level of access to key metrics
Identify and drive new projects to build and enhance digital datacapabilities
Monitor the Digital Insights Jira Service Desk queue to prioritise and deliver digital analytics requests within SLA
Collaborate with Customer Journeys to ensure analytics and optimisation objectives are understood and considered
Provide deep-dive analytics to enable the business to improve decision making
Support the analytics testing for key projects and new websitedeployments
Provide training and guidance to business users of GA and AA to improve knowledge and self-serve of digital reporting
Deliver actionable insights to improve the customer digital experience, including providing recommendations to marketing teams and Sales Optimization Consultants to improve digital conversion rates
Provide insights to support and enhance reporting
Enforce and maintain UAM processes to ensure compliance with riskcontrols
What?s on offerAs passionate Digital Analytics Consultant you will add value in a highly collaborative environment that fosters personal growth, career development and has an excellent social environment. Apply now to Dave Marshall via the apply button ASAP. For a confidential conversation feel free to call 0396029890.Feel free to directly connect to hear about similar roles not yet advertised. www.

The Company

Company Name
Profusion Group

Job Details

Job Location
Post Code
Melbourne City

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